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What is ASTAXANTHIN ?

ASTAXANTHIN (HAEMATOCOCCUS PLUVIALIS)

KING OF CAROTENOIDS – FOR EYES, HEART AND IMMUNE SYSTEM

ASTAXANTHIN is a deep red-colored phytonutrient synthesized by microalgae called Haematococcus Pluvialis. Haematococcus Pluvialis is a marine algae were the first plants to appear on this planet. This microalgae which are the primary diet of flamingos, salmon, shrimp, lobsters, krill, crabs and other aquatic animals gives them the vibrant orange-pink hue. The algae produce astaxanthin which in turn shields the algae from crisis, and absorbs free radicals to protect it from injury. These algae can survive up to 30 years without water during times of drought. Once the water reappears the algae pop back to life.

For use in our product astaxanthin is extracted from microalgae grown in Hawaii Island in Kona Coast fresh water using sophisticated technologies that protect it from oxidation, UV radiation and other environment stresses.

Astaxanthin belongs to the carotenoid family.Over 500 scientific studies have been conducted on this gem of nature. Astaxanthin can handle different types of free radicals as well as multiple free radicals simultaneously; in some cases more than 19 at the same time. It is revered as the most powerful antioxidant on our planet earth discovered to date.

Cultivation of Astaxanthin in Hawaii Island

Astaxanthin with Powerful Antioxidants To Great Body Health.

From decades of research in nutrition and healthy living, everybody understand the important of getting enough antioxidants in our diet, whether from food sources or supplements. A free radical can be defined as toxic, unstable molecule that attacks and steal electrons from other moleculars. Now these other molecules could be enzymes. Or they could be critical proteins within the cell or they would even be our DNA. They inflict by damage in and on the cell. Besides inflicting this health and life-threatening damage by stealing electrons from our cellular parts cause cells to become dysfunctional and die which then lead to myriad health problems. Some of these include poor vision eye sight, inflammation, heart disease antoimmune disease, cancer and diabetes, just name a few. Put simply, the decline in one’s health often begins with the FREE RADICAL.

The damage that free radicals cause to our cells is called oxidation. An antioxidant is a substance that stops free radicals from causing cellular damage. That is to say, scientists have discovered Astaxanthin to neutralize and mop up these free radicals. Astaxanthin can handle multiple free radicals simultaneously and multiple types of free radicals at any one time. Today is arena of nutritional science, Astaxanthin is well-known worldwide as “King of Antioxidants”.


 
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